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Courses - Spring 2024
SMLP
Southern Management Leadership Program
Open Seats as of
05/18/2024 at 05:30 PM
SMLP471
Entrepreneurial Finance
Credits: 3
Grad Meth: Reg, P-F
Restriction: Restricted to students in the Southern Management Leadership Program.
Credit only granted for: HLMN471, SMLP471, ENES466 or BMGT365.
Formerly: HLMN471.
Additional information: SMLP471 may not count toward any BMGT major or minor degree.
Examine the elements of entrepreneurial finance, develop and analyze financial statements, focusing on technology-based startup ventures and the early stages of company development. Address key questions that challenge all entrepreneurs: how much money can and should be raised; when it should be raised and from whom; how to define a reasonable valuation of a company; and how to structure funding, develop employment contracts, and make exit decisions. Analyze the variety of financing models across a venture's life cycle, with an aim to understanding the incentives of each type of investor and the relative costs and benefits of each source of funding.
SMLP474
Essentials of Negotiations and Marketing for Entrepreneurs
Credits: 3
Grad Meth: Reg, P-F, Aud
Restriction: Must be in the Southern Management Leadership Program.
Building on the innovation and entrepreneurship knowledge acquired in previous SMLP courses, this team-taught course will equip students with the experience to conduct successful negotiations and bring an innovation to market. In the first half of this course, you will learn more about your individual negotiation style and practice the skills and techniques essential to a successful negotiation. You will then apply some of those skills, along with the human-centered mindset cultivated in previous SMLP courses, to introduce an existing product to the marketplace by identifying the promotion, distribution, and pricing tactics that meet the preferences of the intended target market. The course will conclude with a live presentation of your comprehensive go-to-market strategy to a panel of real investors, followed by a mock negotiation for an investment in bringing that product to market.