Courses - Fall 2024
BUSI650
Marketing Management
Credits:
2
Grad Meth:
Reg
Restriction: Must be in one of the following programs (Business and Management (Master's); Business and Management (Master's)).
Credit only granted for: BUSI650 or BMGT612.
Analysis of marketing problems and evaluation of specific marketing efforts regarding the organization's products and services, pricing activities, channel selection, and promotion strategies in both domestic and international markets.
Flagship Institution of the University System of Maryland
University of Maryland, College Park, MD 20742, USA
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Phone:
301.405.1000
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